After watching his Bengals go to back-to-back playoff appearances for the first time in a non-strike shortened season, Brown could have easily maintained his stance of forcing fans to either come to games and sellout Paul Brown Stadium, or have games continue to be blacked out.
But he chose instead to help fans by lowering the ticket prices to make it easier and more affordable for fans to enjoy cheering for their Bengals at PBS after he and the Bengals announced Monday they have reduced their ticket prices for a second consecutive year.
Price reductions will be in effect in 20 stadium sections for 2013. A number of sections priced last year at $50 per game for season tickets will be reduced to $40, and many sections priced at $60 last year will be reduced to $50.
While it is a small concession to fans, it is progress nonetheless. With today’s TV-centric fan who loves sitting at home on Sundays enjoying NFL Sunday Ticket or the NFL Redzone, owners like Brown must continue to find the in-stadium experience more attractive. Making it a cheaper experience is the quickest and easiest way to do just that.