Sep 15, 2013; Baltimore, MD, USA; Baltimore Ravens quarterback Joe Flacco (5) drops back to pass against the Cleveland Browns during the first half at M
After facing each other in the past Super Bowl, Baltimore Ravens quarterback Joe Flacco is teaming up with the man he out-dueled in February in San Francisco 49ers QB Colin Kaepernick, but they’re not exactly doing it with a relation to football.
No, the two NFL stars are teaming up to help satisfy your hunger needs with McDonald’s. Bruce Horovitz of USA Today has more on the new commercial.
"“The best ads come from simple stories, and this is a timeless one,” says Allen Adamson, managing director at Landor Associates, a consulting firm. Even then, he says, it won’t be a slam-dunk for McDonald’s. “What made a good story the first time around was the magic between Jordan and Bird — the chemistry felt real,” Adamson says. “This has the foundation to be a big idea, but it all depends on getting the details right.”"